The most serious mistakes are not being made as a result of wrong answers. The truly dangerous thing is asking the wrong question.
Peter Drucker

One of the best things about a website is that you can see how often each page is viewed as a person navigates your site. These statistics can tell you what content people are interested in reading. If your homepage is cluttered, the statistics can provide clues to making your website better. The only way to maximize these statistics is to gain an understanding of what they mean and as I’ve mentioned before, metrics matter.

Fortunately, a little bit of knowledge will go a long way. This is the first in a three-part series on web statistics also known as web analytics. Read the rest of this entry »

HTC Desire photo by Mobilebond

Android. You certainly know a friend who has one, and if you’re like me - you’ve got one.

Most of us in the office have switched to using Android phones, and in our case we are using the HTC Desire from our client U.S. Cellular. One of the best things about the Android phones is the ability to customize them with apps — apps we use for business, apps for social media and apps that are just fun. The app market for Android started out light in terms of mainstream apps, but as the number of Android phones has grown developers are now releasing for all platforms. The app market has over 200,000 apps and growing everyday. One of my favorite features about the app market is that I can install apps to my phone with one click from the browser. Try it out: go to http://market.android.com and click on any app and it will give you the ability to install it to your phone. Read the rest of this entry »