Posted by Charley Sexton | Under Business, New Media, Social Media, marketing
Wednesday Jul 21, 2010
A while back a few of us gathered after work to enjoy a few drinks, some pizza and to tune in to The Influencer Project: The Shortest Marketing Conference Ever. This conference boasted some of the top, online marketing minds in the country. Sixty big brains all sharing a keynote message – in one hour. Each speaker was allowed sixty seconds to boil down one of their keynote presentations and share with listeners tips about how to influence an online community.
The webinar was presented by Thoughtlead and sponsored by Hubspot with a whole gang of partners. A full audio download and transcript of the webinar is available here. I thought I would pull some of the real gems from the presentation and share them here. Read the rest of this entry »
Posted by BobWilson | Under Business, Mobile, New Media, marketing
Friday Jul 2, 2010
On June 22 I had the honor of being part of a panel discussion at The Crown and Goose on how location-based services (LBS) specifically Foursquare, are being used and what future trends we can expect.
Read the rest of this entry »
Posted by BobWilson | Under Business, Mobile, New Media, Social Media, Tools
Friday Jun 11, 2010
I have three words for any business that has been scratching their heads about using Foursquare:
Asked and answered.
Foursquare has released Foursquare for Business and your indecision is over.
Read the rest of this entry »
Posted by BobWilson | Under Business, Internet, Mobile, New Media, Twitter
Thursday Apr 15, 2010
Will we mark Friday, April 9, 2010, as the day Twitter’s downfall began? Read the rest of this entry »
Posted by Charley Sexton | Under Business, Internet, New Media, Tools, Twitter
Friday Feb 26, 2010
Twitter has revealed some more details about its advertising plan. You can read the full story at the Wall Street Journal’s “All Things Digital” blog.
Twitter says that there are still lots of details to work out. But at a quick glance it looks a lot like Google’s ad plan. Ads show up in searches. (Only searches, not a user’s main Twitter feed.) Search for “laptop,” and you might see a Dell ad, to use WSJ’s example.
So how does this advertising model affect brands that are active in the new media arena? Right now I think there’s a pro and a con to this system. Read the rest of this entry »
Posted by BobWilson | Under Business, Internet, Media, Mobile, New Media
Thursday Feb 25, 2010
The Winter 2010 Knoxville Social Media Summit on Feb. 24 was a great event presented by the Knoxville Social Media Association and sponsored by the Knoxville News Sentinel and Metro Pulse that included a packed room at the S&W Grand, great insight from the panelists and some serious brainpower.
Three panels dealt with social media and issues in health care, journalism and business. Comments from attendees can be seen on Twitter by searching for #knoxsummit. Read the rest of this entry »
Posted by Charley Sexton | Under Business, Internet, New Media, Tools
Tuesday Feb 23, 2010
Traditional media outlets are tried, true and trusted by the public as sources for important information. Working with reporters should be a key part of any healthy public relations campaign. Another key part of a well-planned pubic relations initiative is your online presence. This includes your Web site and also new media tools like blogs, Facebook and Twitter. Working together, these are very effective communication tools to help you deliver your messages to your audience. Read the rest of this entry »
Posted by BobWilson | Under Business, Internet, New Media, Tools
Monday Jan 18, 2010
Moxley Carmichael creative director Charley Sexton and I attended the SocialFresh Nashville conference on Jan. 11, 2010. The group of 270 attendees was friendly and fun to be around. The speakers were insightful and — more importantly — experienced. Big thanks to the Social Media Club of Nashville for volunteer staffing. You guys were helpful and on top of everything, even finding my missing nametag. And of course thanks to Jason Keath (Twitter, web) for being the big brain behind SocialFresh. Read the rest of this entry »
Posted by BobWilson | Under Business, Facebook, Internet, New Media, Twitter, YouTube
Friday Jan 8, 2010
2009 was a huge year for new media. How huge? Take a look at these statistics from the end of the year: Read the rest of this entry »
Posted by BobWilson | Under Business, Internet, Mobile, Tools
Tuesday Jan 5, 2010
Several of us at Moxley Carmichael decided to make some predictions for 2010. These are random at best and a bit eccentric. In other words, there’s something for everyone!
Tami Hartmann, Writer
Skype me
I sat down in my kitchen in Knoxville this morning and spoke to my son face-to-face – as he was in Prague. Skype has been a wonderful communication tool while he has been studying abroad this semester. A fabulously inexpensive (free, actually) way to keep in personal contact with one another. I predict that this technology will become an important feature on mobile devices, keeping families close in years to come. Read the rest of this entry »
