It’s been an interesting year for Google.  Back in May they stopped selling the Nexus One phone directly, effectively ending their attempt to takeover the mobile phone business.  Now after much hype on how Wave would change the world as we knew it, Google shuttered the service.  Even with several people all about it like Chris Brogan (ChrisBrogan.com) and Gina Trapani (Lifehacker.com) it couldn’t get enough lift to fly.  What happened? Read the rest of this entry »

Will we mark Friday, April 9, 2010, as the day Twitter’s downfall began? Read the rest of this entry »

At Moxley Carmichael we love to keep our finger on the online pulse. Through monitoring new media trends and topics we find tons of great info to apply in the communications industry.

One recent opportunity was the first #ufprchat on Twitter, which connected University of Florida College of Journalism and Communications students, faculty and alumni interested in discussing social media trends.

I received my bachelor’s degree in Public Relations from UF in 2007. At that time, Facebook was for college affiliates only. I had never heard the word “Twitter” – in a classroom or at all. Read the rest of this entry »

Over 400 million users.

Over 100 million in the United States.

Over half of all users visit the site daily.

Number one in search traffic.

Previously that last statistic did not apply to Facebook.  In March 2010 that changed Read the rest of this entry »

Twitter has revealed some more details about its advertising plan. You can read the full story at the Wall Street Journal’s “All Things Digital” blog.

Twitter says that there are still lots of details to work out. But at a quick glance it looks a lot like Google’s ad plan. Ads show up in searches. (Only searches, not a user’s main Twitter feed.) Search for “laptop,” and you might see a Dell ad, to use WSJ’s example.

So how does this advertising model affect brands that are active in the new media arena? Right now I think there’s a pro and a con to this system. Read the rest of this entry »

The Winter 2010 Knoxville Social Media Summit on Feb. 24 was a great event presented by the Knoxville Social Media Association and sponsored by the Knoxville News Sentinel and Metro Pulse that included a packed room at the S&W Grand, great insight from the panelists and some serious brainpower.

Three panels dealt with social media and issues in health care, journalism and business. Comments from attendees can be seen on Twitter by searching for #knoxsummit. Read the rest of this entry »

Traditional media outlets are tried, true and trusted by the public as sources for important information. Working with reporters should be a key part of any healthy public relations campaign. Another key part of a well-planned pubic relations initiative is your online presence. This includes your Web site and also new media tools like blogs, Facebook and Twitter. Working together, these are very effective communication tools to help you deliver your messages to your audience. Read the rest of this entry »

To be fair I have to disclose I’ve been using Twitter since the summer of 2007 and Foursquare for about two weeks. Is it fair to compare the two? Well, sure it is. Read the rest of this entry »

Moxley Carmichael creative director Charley Sexton and I attended the SocialFresh Nashville conference on Jan. 11, 2010. The group of 270 attendees was friendly and fun to be around. The speakers were insightful and — more importantly — experienced. Big thanks to the Social Media Club of Nashville for volunteer staffing. You guys were helpful and on top of everything, even finding my missing nametag. And of course thanks to Jason Keath (Twitter, web) for being the big brain behind SocialFresh. Read the rest of this entry »

2009 was a huge year for new media. How huge? Take a look at these statistics from the end of the year: Read the rest of this entry »