Some friends and I were discussing Google+ and how, for me anyway it’s just OK. I don’t hate it, but haven’t fallen in love either.

Then something was said that made my head spin…

A friend mentioned Google Chrome browser extensions and how great it would be if they worked the same way on Google+. Read the rest of this entry »

The social networks we use have a lot of data about us: they know our names, where we live, what we do and who our friends are. All that data can answer interesting questions about cities, professions and relationships. LinkedIn recently analyzed their network (100+ million accounts) for the top CEO names around the world, with some very interesting results as their infographic below shows.  The name of  our own CEO, Cynthia in the top five. Read the rest of this entry »

This is the second post in a three-part series on web analytics. If you’re just joining us, Getting Started is the first post in the series.

You’ve had people ask how many hits your site has, other people ask about the visitors and still other friends ask about pageviews. Are these all the same thing? The short answer is no. Read the rest of this entry »

The most serious mistakes are not being made as a result of wrong answers. The truly dangerous thing is asking the wrong question.
Peter Drucker

One of the best things about a website is that you can see how often each page is viewed as a person navigates your site. These statistics can tell you what content people are interested in reading. If your homepage is cluttered, the statistics can provide clues to making your website better. The only way to maximize these statistics is to gain an understanding of what they mean and as I’ve mentioned before, metrics matter.

Fortunately, a little bit of knowledge will go a long way. This is the first in a three-part series on web statistics also known as web analytics. Read the rest of this entry »

HTC Desire photo by Mobilebond

Android. You certainly know a friend who has one, and if you’re like me - you’ve got one.

Most of us in the office have switched to using Android phones, and in our case we are using the HTC Desire from our client U.S. Cellular. One of the best things about the Android phones is the ability to customize them with apps — apps we use for business, apps for social media and apps that are just fun. The app market for Android started out light in terms of mainstream apps, but as the number of Android phones has grown developers are now releasing for all platforms. The app market has over 200,000 apps and growing everyday. One of my favorite features about the app market is that I can install apps to my phone with one click from the browser. Try it out: go to http://market.android.com and click on any app and it will give you the ability to install it to your phone. Read the rest of this entry »

RockMelt is the name of a brand new web browser in beta that hit the scene late last week. Let me start by saying if you don’t have a Facebook account, or you do but it’s dusty from neglect, RockMelt is NOT for you. RockMelt makes Facebook the center of its universe. The more you’re into Facebook, the more you’ll like this new upstart browser. It will also do Twitter, but that’s not as reliable as the Facebook piece as you’ll see.

My overall opinion is it’s not ready to unseat Firefox or Chrome, but it’s a strong competitor if the majority of your time is spent on Facebook. Read the rest of this entry »

Twitter has announced a web redesign that will be very different from what we’ve seen before. The screen will split to have tweets on one side and media on the other. The goal is to make video, images and other visually richer media easy to work with while you are still on Twitter.com. Read the rest of this entry »

It’s been an interesting year for Google.  Back in May they stopped selling the Nexus One phone directly, effectively ending their attempt to takeover the mobile phone business.  Now after much hype on how Wave would change the world as we knew it, Google shuttered the service.  Even with several people all about it like Chris Brogan (ChrisBrogan.com) and Gina Trapani (Lifehacker.com) it couldn’t get enough lift to fly.  What happened? Read the rest of this entry »

I have three words for any business that has been scratching their heads about using Foursquare:

Asked and answered.

Foursquare has released Foursquare for Business and your indecision is over.

Read the rest of this entry »

At Moxley Carmichael we love to keep our finger on the online pulse. Through monitoring new media trends and topics we find tons of great info to apply in the communications industry.

One recent opportunity was the first #ufprchat on Twitter, which connected University of Florida College of Journalism and Communications students, faculty and alumni interested in discussing social media trends.

I received my bachelor’s degree in Public Relations from UF in 2007. At that time, Facebook was for college affiliates only. I had never heard the word “Twitter” – in a classroom or at all. Read the rest of this entry »