Posted by Charley Sexton | Under Business, Internet, New Media, Tools, Twitter
Friday Feb 26, 2010
Twitter has revealed some more details about its advertising plan. You can read the full story at the Wall Street Journal’s “All Things Digital” blog.
Twitter says that there are still lots of details to work out. But at a quick glance it looks a lot like Google’s ad plan. Ads show up in searches. (Only searches, not a user’s main Twitter feed.) Search for “laptop,” and you might see a Dell ad, to use WSJ’s example.
So how does this advertising model affect brands that are active in the new media arena? Right now I think there’s a pro and a con to this system. Read the rest of this entry »
Posted by BobWilson | Under Internet, Mobile, New Media, Tools, Twitter
Thursday Jan 21, 2010
To be fair I have to disclose I’ve been using Twitter since the summer of 2007 and Foursquare for about two weeks. Is it fair to compare the two? Well, sure it is. Read the rest of this entry »
Posted by BobWilson | Under Business, Facebook, Internet, New Media, Twitter, YouTube
Friday Jan 8, 2010
2009 was a huge year for new media. How huge? Take a look at these statistics from the end of the year: Read the rest of this entry »
Posted by BobWilson | Under Business, Facebook, New Media, Twitter
Thursday Dec 31, 2009
Several of us at Moxley Carmichael decided to make some predictions for 2010. These are random at best and a bit eccentric. In other words, there’s something for everyone!
Bob Wilson, Director of New Media - bio
Facebook ads
Facebook advertising will become one of the top outreach tools for small business. Why? Local targeting that’s cost-effective. The most creative at catching eyeballs and delivering ads in context are the winners. Read the rest of this entry »
Posted by BobWilson | Under Facebook, Internet, New Media, Twitter
Monday Dec 14, 2009
Santa has always been on the leading edge of technology, and that’s no different today. Read the rest of this entry »
Posted by BobWilson | Under Facebook, Internet, New Media, Tools, Twitter
Thursday Oct 29, 2009
Last night I had the privilege of being part of a “Social Media 101” presentation to Leadership Knoxville alumni. It was a sold-out show, and the panel received great questions and comments from the overflowing crowd. I encouraged live tweeting, and you can relive the Twitter interaction here.
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Posted by BobWilson | Under Business, Facebook, Internet, New Media, Tools, Twitter
Thursday Oct 15, 2009
This is the third of five posts where we look at how print became part of human social interaction and how the social Internet is very similar.
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Posted by BobWilson | Under Business, Internet, Media, Television, Tools, Twitter
Tuesday Oct 6, 2009
My dear coworker, Ellen Robinson, is crazy about AMC’s “Mad Men,” as many New Streak readers are. So she sends me this article on how AMC embraces viewers actually “being” the show’s characters online. I find this fascinating and it made me wonder…
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Posted by BobWilson | Under Business, New Media, Tools, Twitter
Thursday Oct 1, 2009
The speed of word-of-mouth is increasing daily. Sites like Twitter and Facebook are making it easy for people to spread their opinions on any topic. One topic most people have an opinion about is the latest movie. Thoughts about new releases fly quickly across the ‘Net and are having an immediate impact at the box office.
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Posted by BobWilson | Under New Media, Tools, Twitter
Thursday Sep 24, 2009
Access to reams of Twitter data seems to bring out the inner geek in many people. Consider the work of Dan Zarella, who has analyzed over 40 million retweets to see what makes a tweet worthy of retweeting. This is not something most people would put as much time into, but thanks to Zarella’s work we have some recipes for retweetable tweets.
If others retweeting your content is important to you, Zarella has discovered some interesting insights:
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